In this edition, we asked a few questions to Karolina Yashchenko, Marketing Specialist at volvero.
What is your role at volvero?
I’m a Marketing Specialist, and I mainly focus on marketing and SMM. I work on different campaigns, help design content, and support volvero in growing and scaling through social media. My goal is to make sure more and more people discover us and understand what we’re building.
Tell us a fun fact about yourself.
I’ve visited 33 countries so far – and I’m not planning to stop until I’ve seen them all. Traveling is really a big part of my lifestyle.
What idea do you want to share with people through your work at volvero?
For me, traveling is about freedom. And freedom is the ability to make spontaneous decisions without overthinking or spending too much time planning. That’s why I really believe renting a car with volvero changes the whole experience – you reduce stress, you don’t waste time on paperwork, and you can book everything in just a couple of clicks.
Also, I don’t think travel should be about logistics. Of course, logistics is part of it, but travel is more about the experience, flexibility, and those small unexpected moments – and honestly, I think road trips make that even more real.
What drives you in your work?
Definitely people and movement. I’m not someone who can stay still for too long. At volvero, something is always happening – new people, new ideas, events, meetings. There’s always this sense of change and spontaneity, and that’s exactly what I enjoy the most.
What’s your favourite song for the road?
“Home” by Edith Whiskers. It’s one of those songs that instantly takes me back to my trips – especially road trips. Most of the time, when I was traveling with friends, we would play it and just sing it out loud together for the entire ride. So now it’s strongly connected to some of my best memories – different places, different people, but the same feeling every time.
Favourite place to visit in the Veneto region?
Jesolo, because I love the sea. And also Lake Garda – I used to go there quite often on weekends, and it’s still one of my favorite places to recharge.
